21 Jul 10 Lead Planet Report Indicates Mortgage Lead Quality Improvements
In their monthly mortgage lead generation report, the Lead Planet announced a significant improvement in lead quality from the previous month. Internet mortgage leads converted over 17% better in June than in May! Our mortgage clients reported better credit quality and higher conversions on both purchase and refinance leads!
A spokesman for Lead Planet said, “As an internet mortgage marketing company we utilized our own search engine marketing strategies to focus on keywords that drove traffic to loan applicants with better credit scores.” Our mortgage SEO solutions continue to help our clients in multiple ways because we are able to target specific niches through precise mortgage lead generation campaigns. Whether it’s VA, FHA, conforming or jumbo, the Lead Planet has the ability to significantly increase search engine ranking for most mortgage websites that display original content. Read the original blog post >Mortgage Lead Generation Improves with SEO.
18 May 10 New Mortgage Net Branch Opportuntity
Do you want to originate home loans nationwide? Are you looking to originate FHA loans in multiple states? Do you want to set up with a net mortgage branch that can lend nationally? We provide a unique opportunity for experienced loan officers who can close loans in multiple states as a lender. Not only can you originate nationally, but you can get premier pricing from the best lenders. If you are a talented loan professional and you want to flexibility of a mortgage banker with the credibility of a lender, then you will embrace this Net branch opportunity.
Choose from several lending opportunities:
- Branch Manager
- Virtual Loan Officer
- Loan Processor
Our mortgage net branch opportunity is unlike the typical net branch companies because we offer competitive mortgage rates with 100% splits. We offer superior processing for conventional, FHA and VA mortgage programs. Our Net Mortgage Branch team has been in in the industry for nearly 2 decades.
Mortgage Net Branch Opportunity is a place for those who do business in the best interest of all engaged parties, providing services that is morally and ethically correct in compliance with all aspects of the profession.
Benefits of Our Net Branch Opportunity
• 90- 100% % Commission Split
• FHA Approved in Multiple States
• Approved to Originate VA Loans Nationwide
• Approved with all the leading Mortgage Lenders
• Advanced Mortgage Origination Software
• Operate as a Lender or Broker
• Access to Quality Mortgage Leads
Tags: Mortgage Net Branch
14 May 10 Lead Planet Reports Significant Increase in Home Refinance Leads
Finding a homeowner who qualifies for a refinance is ten times more difficult than it was just 3 years ago. According to Bryan Dornan, the Lead Planet founder, “Mortgage marketing has been difficult in 2010 for loan companies that focus solely on refinancing, because mortgage underwriting and lending guidelines have tightened to a very uncomfortable level.” A spokesman for the Lead Planet said Purchase lead volumes rose 5.75% even though nationally home loan applications had come to a screeching halt. Lead Planet announced that their refinance lead totals rose almost 20% last week. See the original article online > Lead Planet Reports Big Jump in Mortgage Refinance Lead Volumes
Tags: Lead Planet
30 Mar 10 Obama Expands Home Affordable Modification Program
The Wall Street Journal reported that most the largest mortgage lenders carry hundreds of billions worth of home equity loans on their books. A spokesman for the California Mortgage lender, Nationwide Mortgage said “Most of the second mortgages that are defaulting are from the 100% subprime combo loans, also known as 80-20 loans.” These equity loans had high adjustable rates and many even had large balloon payments.
As home prices have nationally declined by almost 30%, these second mortgage liens are worthless in the case of a foreclosure. Second mortgage loans are usually wiped out completely during a foreclosure if the price has decreased more than 20%. Read the original article online. Many believe that Obama pushes the mortgage bailout agenda rather than correcting the core lending problems. Read the original blog post > HAMP Helping Second Mortgage Lenders?
24 Feb 10 Fannie Mae and Freddie Mac Post Losses on Tax Credit
According to Bloomberg, Fannie Mae and Freddie Mac, the mortgage loan companies under government control, are reporting fourth-quarter losses after writing down the value of tax credits and setting aside money for housing-market losses.
Freddie Mac posted a $6.5 billion net loss as it marked down $3.4 billion in low-income housing tax credits that the U.S. Treasury Department barred the McLean, Virginia-based company from selling, according to a filing today. Fannie Mae, which plans to report official results this week, said it’s taking a $5 billion charge for the same reason.
Capping a “trying and turbulent year” with $7.1 billion in credit losses and foreclosure-related expenses, as well as $5.2 billion in annual dividends owed to the Treasury for emergency aid, Freddie Mac said there can be “no assurances regarding when, or if, we will return to profitability.” Regulators seized the company, along with Fannie Mae, in 2008 as mortgage delinquencies rose.
Freddie Mac, which buys mortgage loans and guarantees home-loan securities, has tapped $50.7 billion in Treasury preferred stock investment since November 2008 to remain solvent. While Freddie Mac avoided having to take more federal aid for a third straight quarter, the company said new accounting rules that took effect Jan. 1 will reduce its net worth by about $11.7 billion in the first quarter and require going back to for more aid.
A record 3 million U.S. homes will be repossessed by mortgage lenders this year as unemployment and depressed home values leave borrowers unable to make their house payment or sell, according to a RealtyTrac Inc. forecast last month. Last year there were 2.82 million foreclosures, the most since the Irvine, California- based company began compiling data in 2005.
17 Aug 09 Lead Planet Offers Email Marketing to Mortgage Companies
Lead Planet Systems here has released Lead Gen09, which includes an option to purchase e-mail marketing tailored to advertise specific loan programs that mortgage lenders and brokers offer. The mortgage lead generation company said Lead Gen09 is the mortgage industry’s technology solution prospect and borrower marketing. It is common for loan companies to contact a lead who is interested but for whatever reason never materializes into a new submission or funding.
The looks to add their email marketing system to their internet mortgage lead system that aggregates mortgage lead from search engines like Bing, Google and Yahoo. Read the original Mortgage Marketing Post > Lead Planet Announces New Email Marketing
Tags: brokers, email marketing, Lead Gen09, Lead Planet, lenders, mortgage companies, mortgage leads
14 Aug 09 Successful Loan Officer Recruiting with Mortgage Brokers Network
Mortgage brokers Network understands loan origination, recruitment and lead generation. As an industry leader in recruiting for the banks and net branches, Mortgage Brokers Network provides the largest network of loan officers and active net branches in the country. MBN helps mortgage professionals locate the lender or bank that best suits their needs and financial goals.
* FHA, VA, Reverse, Conventional Lenders
* Mortgage Lead Generation
* Loan Officer Recruiting for Banks and Mortgage Companies
* Net Branch Specialists
Visit MBN online at http://mortgagebrokersnetwork.com or call them at 815 -230-9867 to get more information. Read the original MLV Article online > Mortgage Brokers Network for Leads and Recruiting
Tags: loan officer recruiting, Mortgage Brokers Network, net branches
07 Jul 09 Top Loan Modification Company Chooses Kelly Media Group for Marketing
Owings Mills, MD – July 6, 2009 – When the owners of The Renegotiate Mortgage Rates Corporation, an East Coast law firm that specializes in foreclosure prevention, loan modifications and forensic audits announced yesterday that they were awarding their marketing business to Kelly Media Group, an advertising agency based in Los Angeles. Renegotiate Mortgage Rates was seeking technology to automate their lead generation, so they turned to Kelly Media Group to solve their mortgage marketing problems. A spokesman from RMR believes that the KMG advertising team will increase their totals for loan modification leads at a fraction of the cost of their competitors.
The account executives at Kelly Media Group have a combined total in excess of 50 years solving technical and marketing woes generating mortgage leads. Call 877-788-8463 and get a free lead generation quote from one of our lead sales representatives.
Tags: advertising agency, Kelly Media Group, lead generation, loan modification company, loan modification leads, mortgage marketing
20 Apr 09 Live Transfers Converting Higher for Mortgage Marketing
Mortgage related companies continue to report higher than average conversions for live transfers fueled by voice broadcasting technology. Like direct mail, voice broadcasting allows the advertiser to target their customer more precisely by purchasing quality data. Standard voice broadcasting is where our phone system dials from a list of numbers you provide and plays one standard message either to an individual, allowing them to press one to be connected to your call center or allows a message to be left only to answering machines, or both. With live transfers, companies can utilize the technology in-house or by outsourcing to the outbound dialing call center.
According to Kelly Media Group, the voice broadcasting leads, customers can be transferred immediately to our call center or your sales team, whatever you prefer. Phone blast are a great way to get your message out and one of the best new forms for generating leads in high volume. Read the complete article> Press One Live Transfers with Voice Broadcasting Leads.
Tags: live transfers
